I received this as a gift and only put it in the toilet to finish off what I thought was a joke. But it's no joke — it's a fun & friendly motion-activated bathroom nightlight that directs you exactly where you need to go in your bleary-eyed state. I set it to rotate through the colors and it sparks extra joy when I have company.
Update: speaking of midnight visits to the bathroom, I didn’t understand the bidet hype (and still don’t), but I do appreciate the seat warmers. But I’m not going to rewire my house or run extension cords to my toilet just to prevent the icy shock on my bum. Enter this soft and warm(?) toilet seat cover. I don’t think I’ll be bold enough to put it in the main bath, but it’s totally worth it for the master.